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% CONTENTS | ISSUE 315, February 2021 Congratulations on Brunei Darussalam National Day

COVER STORY: (12-24)

While many companies and their employ-
ees have parted ways since Covid-19 first
menaced the world and Vietnam a year
ago, those not let go found new ways to
do their old job. Technology came to the
fore, allowing some to work from home
and even attend online meetings. Others,
though, faced a world of pandemic with-
out work, and whether they return to the
company fold is an open question. As talk
of recovery moves towards reality, both
employers and employees recognize that
in ways both subtle and clear the local
labor market has changed, and all in-
volved need to reconnect and determine
what comes next and who does what.

Editor’s letter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 surVEy
Hope springs eternal Most local people retain positive views . . . . . .39
aT a gLanCE
Leading news from the month at a glance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3 BanKing & FinanCE
Open to offers Local banks seek new capital sources . . . . . . . . . . . . . . . . . . . . . .40
BusinEss rEporTs
A time to be smart; Success reflected by growth; Soft landing Branding
sought; Ahead of the rest; Tradition meets modernity . . . . . . . . . . . . . . . . . . . . . .25 Timo moves in 7-Eleven Digital bank opens new “Hangout” . . . . . .43

BiZ guEsT propErTy
Shepherding the dash towards transformation FPT CEO Battered but unbowed Serviced apartments eyeing rebound . . . . .44
Nguyen Van Khoa on digital transformation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .34
BiZ TraVELEr
digiTaL BiZ Spoilt for choice Alma Resort Cam Ranh . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .46
Silver lining Pandemic opens door for health-tech startups . . . . . . . . .36
CorporaTE nEWs
sTarTup nEWs What’s happening in the world of business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .48
The latest from the world of startups . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .38

Cover image: Tran Viet Tuan StatisticsUpdated economic figures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .50

P I C T U R E S B Y T R A N V I E T T U A N , D E S I G N B Y D Z U N G N G U Y E N

V I E T N A M E C O N O M I C T I M E S

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We would like to sincerely thank the Ministry of Foreign Affairs and all overseas embassies and representative offices of Vietnam for their support and cooperation in the worldwide circulation of our magazine.
ISSN 0868 - 3700 - LICENCE No. 272/GP-BTTTT ON JUNE 26, 2020, PUBLISHED MONTHLY BY THE VIETNAM ECONOMIC ASSOCIATION, PRODUCED IN VIETNAM AND PRINTED AT TIEN BO PRINTING COMPANY. © ALL RIGHTS RESERVED

FEBRUARY 2021 | VIETNAM ECONOMIC TIMES | 1